Once a player achieves a little notoriety, it is not out of the question that he or she will become the focus of media attention.
Press releases are still used as a means of communicating news to the masses. But is this really effective? Will sending out a press release ensure media attention and/or attention from your core intended audience?
Diego has expanded its Ciroc Vodka line with the launch of a limited edition Summer Colada expression, infused with flavors of pineapple and coconut.